Analytics

Both sides of the big data debate

Strata Hadoop World San Jose is over. But debates about big data are only heating up.

Global construction company uses analytics to make pricing local

Dayton Superior, a supplier of concrete and other materials for projects ranging from the Panama Canal to the Trump Ocean Club, is using a data-driven approach to price optimization to help it align prices with all the various markets in which it ope

4 biggest misconceptions about hiring data scientists

You probably think you know what you need out of a data scientist. However, if you believe in any of these common misconceptions, it might be time to reevaluate your business' expectations for current and future data scientists.rn

How data science is changing the energy industry

As with many industries, big data science is transforming the energy vertical, providing insights into cost reductions in down markets and allowing oil producers to adjust to market demands in boom times.

How to do data-driven marketing right

How to do data-driven marketing right

Akamai, Monster and others found creative ways to put piles of corporate data to work for their marketing teams. Marketing pros for these companies share valuable lessons learned from their successes, along with tips and best practices for data-drive

MariaDB targets big data analytics market with ColumnStore

The relational database company's upcoming MariaDB ColumnStore is a columnar storage engine for massively parallel distributed query execution and data loading, supporting use cases ranging from real-time to batch to algorithmic.

The augmented project manager

The coming artificial intelligence revolution will dramatically change the project management discipline. Three capability areas are ripe for improvement.

How technology-enabled partnerships empower consumers battling healthcare costs

The shifting burden of financial responsibility towards consumers is driving them to shop around for health care services. New technology platforms and partnerships are emerging to help consumers and insurers alike with products designed to help driv

Starbucks’ CTO brews personalized experiences

Using data collected from millions of weekly transactions, Starbucks plans to provide more personalized service to its mobile app and loyalty reward users.

Big data and machine learning – is the glass half empty?

Artificial intelligence (AI) is receiving much attention in light of big data and machine learning accomplishments. However, machine learning only represents half of the AI story.