by Jennifer Lonoff Schiff

10 Social CRM Tools to Help You Keep Tabs on Your Customers

News
May 17, 20126 mins
CRM SystemsProject Management ToolsSocial Networking Apps

These 10 social customer relationship management (CRM) applications can help your organization monitor, manage and respond to what your customers are saying about you on popular social media sites (and elsewhere).

Batchbook from BatchBlue

BatchBlue’s Batchbook helps smaller organizations develop more meaningful relationships with their best customers. With Batchbook you can easily create a customer relationship history, track conversations that happen where they take place–in person, via email or on Twitter, Facebook and LinkedIn. The software makes it easy for users to retweet, reply to or save a tweet as a communication; post to Facebook walls and add friends; and pull in RSS feeds from blogs and social sites like Pinterest and YouTube. Batchbook also allows you to record information about customers and create to-do items that are tied to specific people.

Pricing: Free 30-day trial; Indigo premium plan, for up to 50 users, is $149.95 per month. For additional pricing information, click here.

Spaces by Moxie Software

Spaces by Moxie Software

Spaces by Moxie is a customer-centric, enterprise social software suite that allows employees, customers and partners to share knowledge and collaborate across social channels. The two key components of Spaces by Moxie are Expert Connect and Spaces Connect. Expert Connect is a cross-departmental collaboration tool for Customer Service and Support, IT, HR and sales and marketing, which ensures accurate and efficient customer communications across channels — e.g., email, community, chat, social media (Facebook, Twitter). Spaces Connect is a comprehensive integration framework with secure APIs and pre-built connectors, which allows business customers to integrate Spaces by Moxie with their existing CRM, ERP, content management, HR and other third-party applications.

Pricing: Determined on a per user/per month basis. To request a quote, click here.