Enterprise Applications | News, how-tos, features, reviews, and videos
The majority of consumers think brands donu2019t understand them as individuals. However, a similar percentage of digital marketers are confident that they have a holistic view of their customers. What gives?
Zoho Expense, a new expense report tool, represents the company's latest step in its plan to deliver an integrated cloud-based experience for employers and their staffs.
Use well-written software requirements to accelerate enterprise evaluations and reduce selection project risks.
Poorly done A/B testing will not only yield inaccurate data on what your customers prefer, but it may actually cause you to lose customers. Here are 11 classic mistakes and ways you can avoid them.
Use the powerful reverse engineering technique to build a comprehensive requirements list for enterprise software evaluations.
It's the era of smart screens, here's a look at the impact of connected screens that have the ability to sense our environment and manipulate it.
The World Bank overhauls IT so it's better prepared to do business in global hotspots where war, disease and poverty may be among the challenges of everyday life
In todayu2019s digitally driven and socially engaged world, the customer isnu2019t just always right. An unhappy customer can destroy your business.
Xerox, Allstate and Hyatt Hotels use gamification to train employees, improve productivity and increase sales. Hereu2019s how they achieved success.
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