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Why CXM Is the Next Step in Customer Interaction

Experts explain the difference between customer relationship management (CRM) and customer experience management (CXM) and describe how--and why--you need to create a positive customer experience.

14 Jun 2012 6 mins

CRM Systems IT Strategy Innovation

Can You Top the Federal Digital Strategy?

The United States government has an ambitious, four-part plan to not only use the latest, greatest, most secure and most interoperable tech, but also to use that tech to stay in touch with its citizens. Enterprises in need of a 21st century digital

12 Jun 2012 1 min

Government Government IT IT Strategy

Putting a Dollar Value on IT Outsourcing Contract Terms

To make smarter decisions about how to set up your relationship with an IT service provider it is important to estimate the dollar value of the most important commitments, options and incentives clauses in an IT outsourcing contract. Here are some ty

9 Jun 2012 6 mins

Budgeting CIO IT Strategy

DreamWorks, HP Ring in Era of ‘Super Customer’

Most IT vendors use their annual conferences to tell attendees what customers are doing. This year HP brought DreamWorks, complete with Alex the Lion, on stage at Discover 2012 to discuss how HP's helping it realize the goal of real-time animati

9 Jun 2012 5 mins

Collaboration Software IT Strategy Small and Medium Business

Why Marketing Turns to Rogue IT

Hint: They want it done fast, and vendors are knocking on their door. Help them resist the temptations.

9 Jun 2012 2 mins

IT Strategy

How to Keep Cloud Projects Agile, Simple

Roger Fisher and William Ury (literally) wrote the book about 'Getting to Yes' in a negotiation. With users, the right answer is often 'No.' Here are some hints to make sure that your cloud project doesn't fall victim to we

5 Jun 2012 7 mins

Agile Development Enterprise Architecture IT Strategy

Three Steps To Productive Meetings

Meetings are a necessary evil in the business world -- few people like them, but without face-to-face discussion time, problems persist. Minimize the anguish and get the most out of precious time by following this expert's advice.

1 Jun 2012 2 mins

CIO IT Leadership IT Strategy

CIOs Need a Wakeup Call

Many CIOs think they're more relevant than ever before, but their CEOs often disagree. IDG Enterprise's own CEO is calling for CIOs to figure out how to better include innovation in their job descriptions

1 Jun 2012 2 mins

CIO IT Strategy