Analytics

What animal shelters taught me about digital transformation

Think your company needs to accelerate digital delivery? Read another spin on the term 'digital adoption.'

Executives still mistrust insights from data and analytics

Organizations say they are increasingly focusing on data-driven decision-making to guide their businesses, but a majority of business leaders lack confidence in the insights generated from data and analytics.

Visualization analytics helps utility provider escape ‘Excel hell’

Struggling to collect debt owed from customers, gas and electricity provider National Grid turned to Tableau visualization software to create a scoring model to to assist with collections.

Internet of Things poised to transform cities

Local, state and federal government officials agree that smart cities initiatives, enabled by the Internet of Things (IoT), will deliver cost and operational efficiencies.

Authoritative misinformation: blockchain and the humor of bad predictions

Authoritative misinformation: blockchain and the humor of bad predictions

The pitted history of innovation is fraught with bad information, poor advice and unstable experts. The overly enthusiastic to the sorely pessimistic -- listen for a balanced tone.

Align intelligence, UX and data to power exceptional customer moments

Increasing investments in intelligent applications is just one step to creating incredible customer experiences.

4 truths about marketing expectations that tech execs need to hear

There's no silver bullet for driving leads. Heed these four marketing myths when developing your sales strategy to set your organization up for success.

Dell and EMC: two worlds become one

Combined entity is ready to take on the behemoths in enterprise infrastructure supply while maintaining its position in endpoints.

Are your marketing pros ready to handle big data?

Big data has brought a lot to the table for modern businesses, but data isn't just a focus for IT anymore. Marketers are now at the front of data analytics, requiring these pros to develop new skill sets.rn

Enterprise analytics isn’t about competitive advantage

Competitive advantage used to mean something. Competitive advantage is a core part of the sales pitch for analytics. But the strategic CxO is wary of buying into that. Because analytics isn't about competition.