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IT Strategy

IT Strategy | News, how-tos, features, reviews, and videos

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Historic Met museum puts new technologies on display (video)

The Metropolitan Museum of Art faced a legacy challenge few organizations have to worry about. It needed to improve the visitor experience without disrupting the culture of the 145-year-old museum. In this video report, CIO.comu2019s Lauren Brousel

14 May 2015 5 mins
IT Strategy Innovation Markets
opinion

When to keep, upgrade or replace enterprise software

Corporate needs change, enterprise software ages and new software competitors appear. This presents an opportunity for improvement, but you need a process to reduce risks and maximize ROI.

13 May 2015 4 mins
Business IT Alignment IT Governance Frameworks IT Strategy
feature

Digital marketers face a suite challenge

Less than half of enterprise marketing software suite customers say they are u2018totally satisfied,u2019 according to a new Forrester report u2013 not great news for a technology that plays a key role in your company's digital marketing succes

12 May 2015 3 mins
Enterprise Applications IT Strategy Marketing
opinion

How IT can survive digital transformation

The digital revolution is creating some chaos for the traditional IT organization. Will it languish? Will it die a slow death? Not at all. The IT organization will continue to be integral to the success of an enterprise and its provision of goods and

12 May 2015 4 mins
CIO IT Strategy Outsourcing
opinion

Creating your digital playbook

There are many maps on the road to the digital enterprise. Do you know where you're going?

12 May 2015 4 mins
Business IT Alignment CIO CRM Systems
feature

Who in the C-suite Isn’t Doing Enough to Drive the Digital Agenda?

Digitally mature companies are more profitable. Period. Yet the digital maturity of Indian companies isnu2019t great. Whou2019s to blame? We spoke to Laurence Buchanan, Partner, EY, to find out. u00a0

11 May 2015 5 mins
Broadband E-commerce Services Small and Medium Business
news analysis

What B2B tech can learn from consumer marketing

Business-to-business marketing is based on education and analytics where the best offering wins, right? Not so fast. Purchasing decisions for B2B customers can be even more emotional than consumer purchases. After all, the stakes are higher. So what

7 May 2015 4 mins
Consumer Electronics IT Strategy Marketing
opinion

Reactions and impressions from Microsoft Ignite

At its Ignite conference, Microsoft offered a roadmap of architectures and devices that will move business forward. CIO.com's Jonathan Hassell analyzes the significance of Day 1.

6 May 2015 7 mins
IT Strategy Small and Medium Business Technology Industry
interview

Is Air Vistara’s Service Focus Good Enough to Beat Competition?

Phee Teik Yeoh, CEO, Vistara, shares the companyu2019s focus on service, innovation and qualityu2014and why he believes it will make Vistara Indiau2019s airline of choice.u00a0

5 May 2015 8 mins
Carriers Regulation Small and Medium Business
feature

Talking SMAC: Revisiting social, mobile, analytics and cloud

If your IT team doesnu2019t have a SMAC roadmap, you may find your company drifting off-course in 2015 and 2016. Hereu2019s brief refresher course on SMAC.

4 May 2015 5 mins
CIO IT Strategy Small and Medium Business