Vendors and Providers

Vendors and Providers | News, how-tos, features, reviews, and videos

Revolutionizing Customer Experience Through IT-driven Initiatives: TATA AIG General Insurance

Koushik Gopinath, Chief Investment Officer, Tata AIG General Insurance, illustrates how IT has been instrumental in helping keep the value of the companyu2019s investment portfolio competitive.

10 Apr 2014 8 mins

Intrusion Detection Software Regulation Small and Medium Business

Facebooks Declining Organic Reach a ‘Real Nightmare’ for Marketers

Marketers and analysts are crying foul as Facebook continues to tweak its algorithm that determines what content makes it into the News Feed. The organic reach of brand pages is now barely hitting 6 percent, but brands expect it to decline even furth

4 Apr 2014 5 mins

Facebook Internet Marketing

Google Plus Outperforms Twitter (Really)

Marketers who ignore Google Plus are missing a worthwhile opportunity, according to a new report from Forrester. Googleu0019s social platform delivers nearly double the engagement rate of Twitter, and yet some large brands continue to be lackadaisica

3 Apr 2014 4 mins

Facebook Social Networking Apps Twitter

Web Giants Join Forces for Open Source MySQL Scalability Project

Engineering teams from Facebook, Google, LinkedIn and Twitter have begun work on WebScaleSQL, an open source project designed to address the challenges of running MySQL at Web scale.

27 Mar 2014 3 mins

Developer Facebook LinkedIn

Online Video Beats Social Media in the Enterprise

A new study from Wainhouse Research reports that viewership of live online video for business purposes is more than double that of social media. Total hours of viewership in the enterprise reached 1.12 billion hours last year and could hit 3 billion

26 Mar 2014 3 mins

Facebook LinkedIn Social Networking Apps

Tweets About TV Programs Prove Twitter’s Earned Media Value

New industry research, commissioned by Twitter, Fox and the Advertising Research Foundation, reports that social activity around television is still mostly a live event as 72 percent of users who tweet about TV do so while watching a live broadcast.

25 Mar 2014 4 mins

Internet Social Networking Apps Twitter

CIOs Must Become Technology Consultants

If the 'old' CIO had a reputation of throwing up barriers, the 'new' CIO must focus on breaking down barriers to show marketing, finance, HR and other business leaders how IT services can help them become better within their parti

24 Mar 2014 5 mins

Business CIO Small and Medium Business

Why C-Suite Executives Need to Shine on Social Media

Most CIOs -- and other C-suite executives u0013 have at least a LinkedIn profile, but social media requires much more these days. LinkedIn, Facebook, Twitter and others are no longer exclusively personal, but also reflective of your role in the large

18 Mar 2014 5 mins

Facebook IT Jobs LinkedIn

How to Use Social Media to Improve Your IT Recruiting Strategy

Social media is ubiquitous in today's digital world, so you can bet your next star employee is out there sharing, liking and tweeting. Here's how to leverage social networking technology to effectively target and recruit IT candidates.

17 Mar 2014 7 mins

Facebook LinkedIn Twitter

Facebook Rolls Out Video Ads, Takes Aim at TV Networks

After months of testing, Facebook launched its premium video ad product yesterday. The opportunity for a massive windfall in new revenue helps explain why Facebook was so deliberate in testing the efficiency and reaction to the ads.

14 Mar 2014 5 mins

E-commerce Software Facebook Internet

Africa

Americas

Asia

Europe

Oceania

Topics

About

Policies

Our Network

More