Enterprise Applications | News, how-tos, features, reviews, and videos
That sound you hear is the buzz around marketing using social media and mobile apps. Not only can marketers now reach a larger audience, data analytics measure the effectiveness of digital campaigns in quantifiable terms. But can marketing pros becom
Pointing to a $2 trillion opportunity as the enterprise shifts to the cloud, Microsoft says it is perfectly positioned to lead in the enterprise cloud era.
Ecommerce and online marketing experts share their tips and strategies on how you can prepare your online business for the holiday rush and get holiday shoppers to buy from you.
Unlike other enterprise software systems, the biggest data quality issue that CRM systems face is duplicates. Dedupe incorrectly, though, and bad data poltergeists and doppelgangers will come back to haunt you.
As food production gets increasingly complicated, food manufacturers often struggle to track products from raw materials to packaged goods -- and, in the event of a recall, from packaged goods to raw materials. Even those with automated quality syste
Nasdaq and Intermedia are among the latest firms to suffer lengthy -- and public -- service outages. Eventually, the same thing will happen to you. Here are four key lessons IT leaders can learn from others' mistakes.
Alex and Ani, a popular jewelry chain, is testing Swirl, a mobile app that offers discounts to in-store shoppers via geofencing.
Thereu2019s inevitable tension between enforcing global IT standardization and allowing flexibility at the local level. Hereu2019s how to find the right balance.
The airline, using Sprinklr and other tools, is seeking hard-dollar returns from conversations on Facebook, Twitter and Google+, among other social networks.
Sponsored Links