Analytics

5 mistakes companies make when analyzing customer data – and how to avoid them

With todayu2019s powerful data collection and analysis capabilities, businesses have a remarkable view into the wants of their customers. The challenge is to use customer data wisely.

Is data the currency of the future?

The value of personal data will soon be unlocked for the average user, yet researchers and businesses will also gain greater access. While itu2019s a bit early to predict exactly how it will look, the function and value of data looks different from j

10 tips for getting started with machine learning

Artificial intelligence and machine learning can yield game-changing solutions for enterprises. Hereu2019s what senior IT leaders need to know to launch and maintain a successful machine learning strategy.

Whose fingerprints are all over your customer data?

The appeal of going into the lake is strong u2013 but many have a blind spot when it comes to sensitive data.

A practical guide to machine learning in business

A practical guide to machine learning in business

Machine learning is poised to have a profound impact on your business but the hype is sowing confusion. Hereu2019s a clear-eyed look at what machine learning is and how it can be used today.

Business intelligence vs. business analytics: Where BI fits into your data strategy

While BI leverages past and present data to describe the state of your business today, business analytics mines data to predict where your business is heading and prescribe actions to maximize beneficial outcomes.

How IoT is helping insurers move from the mitigation to elimination of risk

As IoT is transforming daily life, insurers must also adapt to running a business in the age of the connected customer.

Acquiring new technology: The data intelligence dance

You need to bring together teams from different departments and business lines to develop a cohesive implementation approach and achieve group consensus. This process is what I refer to as u201cData Intelligence.u201d

Artificial intelligence in sales: 10 companies to watch

Disruption by AI in sales.

Big data in financial services: 9 companies to watch

Here's a look at the companies bringing big data to the financial services sector and how they are transforming the landscape to be more forward thinking and better prepared for the future of finance.