Enterprise Applications | News, how-tos, features, reviews, and videos
Most communications are inept, reminding us that this isn't someone we're talking to, it's something.
Transitioning from waterfall to agile development can be like shooting the rapids. IT industry experts share advice on how to not get crushed on the rocks.
Experts in lead generation, marketing and customer service discuss some of the best business uses for Twitter u2013 from finding new employees and customers to helping existing ones.
Fundamental operational changes required for DevOps.
Marketing, customer experience and data experts discuss what small and midsized businesses can learn about customers from the data they collect.
In your CRM system is data that is, in the immortal words of Douglas Adams, u201cmostly harmless.u201d But hidden in your system are puff adders, violin spiders, and other small creatures that can be deadly.
Much has been written about combating rogue IT. Peter Kraatz from Datalink offers the perspective of a cloud service provider.
If CRM platforms want to connect with front-line sales and marketing staffers, tapping into social signals is not a u2018nice to have,u2019 but a u2018need to haveu2019 feature.
Reasons why transformations falter and three things a CIO can do about it.
While advances in marketing technology can help you discover, track and engage customers in new ways, donu2019t be fooled into thinking martech is the silver bullet for all your marketing needs.
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